Organizational Democracy

Here’s a story of what I do with business storytelling as a marketing coach. It was a lot harder to write this for myself than it is to write stories with clients. One of the benefits I provide to clients is my outside perspective and collaboration, and I don’t have as much perspective with myself!

So this draft isn’t as good as my work with clients, it needs to be simplified and made shorter, but here’s a peek at what I do. It’s a bit more salesman than most narratives, and I’ve written it close to how I speak. This narrative can be used as talking points when someone asks what I do, as a one-minute commercial when I present to groups, or as a half-page write-up:

Want that compelling marketing message to grow your business? Tell your story! Fill your customers’ needs to increase sales and profits. You have the answers and I ask you questions to shape the story of what you do.

Brainstorming with a client who was caught up in the day-to-day of his business, we showed the benefits of his products to customers in a way that excited and satisfied him so much he actually jumped out of his chair and shouted, “I’m having fun!” We made his services more compelling. Sales and profits increased. When another client saw that a small change made to his website turned lots more visitors into customers for free, he realized the huge amount he’d save on customer service calls and grinned, “These extra sales are better than free!”

As a marketing coach, I uncover how to communicate the unique reasons your customers work with you as you develop business in directions that deeply satisfy and fulfill you.

Write your compelling story! Grow your business success through a narrative, commercial, brochure, vision statement or website. Call Alex at 1-347-983-0087 now.

Allen Benz, President of Skynet Communications Corp. (recently purchased) wrote this testimonial: 

“Alex Linsker proved to be very dedicated to the company and very caring….He is very organized, analytical, and possesses great computer skills….very good at finding solutions to reduce the work load and increasing productivity and efficiency.”

Written while working on a retail anthropology project in Tucson…. 

Quick bio:  As director of marketing and planning for a $60 million company, Alex reduced cost of advertising 30%.  Since speaking on eBay Radio about online search, he has been a marketing consultant doing strategic planning and organizational storytelling for clients in education, e-commerce, travel and health.  Alex initiated a series of collaborative learning events which are currently growing in New York City.

Contact Alex at (347) 983-0087 or alexlinsker@gmail.com . 

Read Alex’s resume:                                                www.alexlinsker.com/about/alexlinsker+resume.pdf

This blog will focus on marketing and collaboration.  In the meantime, visit www.alexlinsker.com/search to see “How to Search and Find Whatever is Most Important to You.”